Sparq Works: Building a Value Creation Engine

The purpose of a business is to systematically create, capture and scale value. This hands-on workshop is designed for early-stage founders looking to establish an undeniable “right to win” in an increasingly competitive market. We’ll cut through the noise to focus on the core levers that drive sustainable profit growth: high-margin pricing strategy, product innovation, go-to-market distribution, and high-converting customer engagement. This workshop will be led by Matt Waterman, founder of LongRun Solutions.

Attendees will leave with the Value Creation Engine Playbook, a practical workbook packed with actionable frameworks to define your market positioning, lock in your right-to-win, and identify your business’ primary value drivers.

This is a working session, so don’t forget to bring your laptop. This event is open to the public, but there are limited spots and registration is required. A light lunch will be provided.

Sparq Works helps entrepreneurs and small business owners grow their companies by digging into essential business functions and offering practical solutions they can apply immediately. Covering a range of topics, these monthly workshops hosted at Sparq are free and open to the public, sponsored by the iQ and powered by Vision to Venture.