Black Mountain Chocolate Bar to Open in Innovation Quarter this Summer

3 minute read

Project will include increased hours, menu offerings and will double workforce

Black Mountain Chocolate Factory today announced a move from its current Trade Street location to Bailey South in downtown Winston-Salem’s Innovation Quarter. Along with the move, Black Mountain Chocolate Factory will be rebranded as Black Mountain Chocolate Bar and add coffee and cocktails during extended morning and late night hours at its new 4,800 square foot location.

Black Mountain Chocolate Bar is excited to offer a unique culinary experience in the Winston-Salem area, with a desserts-focused menu that will attract Winston-Salem visitors and locals alike. The expanded lounge will accommodate 75 guests indoors, with additional seating outside and place an emphasis on offering hospitality, fostering community, and showcasing the excellence of the fair-trade craft chocolate created at the factory.

The new space will almost double the Chocolate Bar’s square footage, include a generous and inviting seating area for guests, and enhance the ability to host chocolate tasting events and classes. This move is also expected to double Black Mountain Chocolate’s workforce to approximately 20, creating new jobs for both back and front of house employees.

“We can’t wait to share with the community our inviting gathering space, featuring rich experiences like truffle classes, chocolate tastings, wine pairings, and cocktail labs,” say Black Mountain Chocolate Bar co-owners, Brent and Millie Peters. “From morning coffee to an afternoon cookie treat to an evening cocktail, the Black Mountain Chocolate Bar will offer sweet fun for every age at every hour.”

The anticipated move will happen in early summer. Black Mountain Chocolate has been a key member of the thriving Arts Scene on Trade Street since 2014. They will continue to support Winston-Salem’s thriving arts culture from their new location while also connecting with the heartbeat of the Innovation Quarter. “There are so many exciting developments happening in downtown Winston-Salem right now,” says Marissa Joyce, marketing director at Black Mountain Chocolate. “We are proud to be a part of what makes this city unique and enjoyable, and we plan to continue to be a sweet spot in Winston-Salem’s culinary culture.”

“From morning coffee to an afternoon cookie treat to an evening cocktail, the Black Mountain Chocolate Bar will offer sweet fun for every age at every hour.”

– Brent and Millie Peters, Black Mountain Chocolate Bar Owners

Black Mountain Chocolate Bar will be a unique establishment in the city, with a sophisticated gathering space and a menu that caters to coffee, sweets, and spirits.  Their commitment to creating fair trade, organically sourced chocolate will continue.  Their chocolate is distributed to over 100 retailers across the country. The new location will be located in the Bailey Power Plant complex at 450 N Patterson Street, across from Bailey Park and adjacent to the Coal Pit.

“The more people who come here to live, work or learn, the more places we need where people can gather, unwind and enjoy great food and drink,” says Graydon Pleasants, head of development for Innovation Quarter. “Black Mountain Chocolate Bar is the perfect mix of all those elements you’re looking for when building a sense of place, and we look forward to their opening later this year.”

Black Mountain Chocolate has been working with STITCH Design Shop, Eastern Restaurant Supply, Sunnyside Millwork, and Designer Alice Webb in the creation of their new space. Construction has already begun, with an anticipated completion in late May. Black Mountain Chocolate Bar is looking forward to joining and contributing to the thriving nightlife and special events that already occur in the Innovation Quarter community.