Entrepreneurship Archives - Page 6 of 6

Mullen Lowe employees gather around a buffet table, celebrating a company milestone.

Mullen Lowe’s Approach to Advertising & Creativity

It’s an age-old question: How do you build a reputation for creativity in an industry that is—at its core—creative? For Mullen Lowe, one of the top ad agencies in the world, the answer lies in thinking differently. About everything. “Fundamentally, Mullen Lowe believes that creativity…

Graham Treakle Shares Lessons from a Triad Startup Weekend

Ecosystem, Entrepreneurship

Four Tips for Starting a Startup

Graham Treakle Shares Lessons from a Triad Startup Weekend Graham Treakle is no stranger to startups. For the past two years, he has run operations for a startup called Pass the Plate, an app that makes charitable giving easy by helping users make and track…

Entrepreneurship

“Reformed” Ad Agency Moves to Plant 64

If you ask Keith Vest how to solve a problem, you’ll likely get an answer that reveals his bent toward unconventional creativity. Vest is president of The Variable, a “reformed ad agency” that will be moving its operations to Wake Forest Innovation Quarter this summer.…

Community, Ecosystem, Entrepreneurship

Flywheel Co-Working, Winston-Salem: Interaction Is Our DNA

Some use the term “unconventional,” others use the phrase “fringe element.” However they phrase it, Flywheel Co-Working clientele frequently describe themselves as working outside normal corporate structures. Regardless of how they conceive of themselves, Flywheel provides a home for a wide variety of consultants, freelancers,…

Community, Entrepreneurship

Bicycle Repair Shop Cycle Your City Matches Active Community

“I can see Bailey Park from my window,” said Greg Waddell, owner of Cycle Your City at 362 N. Patterson Ave. in Wake Forest Innovation Quarter. The bicycle repair shop is just one example of the growing movement toward a fit and active lifestyle that…

Community, Ecosystem, Entrepreneurship

Smaller Companies Find Room to Succeed and Grow

Though they may sometimes be overshadowed by their larger and better-known neighbors, small companies play a major role in the dynamics of Wake Forest Innovation Quarter. Three of these smaller firms, all engaged in cutting-edge biomedical technologies, illustrate how the Innovation Quarter can be an…

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